ICM – Digital
Digital Marketing Agency
ICM-Digital is an agency specialized in digital marketing that helps SMEs to carry out their digital transformations.
Need to develop your web presence? Contact us to discuss it and discover together how we could help you in the realization of your digital projects!
Our services
Consultancy and Digital Strategy
- Creation of personas
- Content Marketing
- Emailing
- UX/UI test (websites & applications)
Social Network Management
- Audit of your presence
- Creation of an editorial line
- Community management
- Contact with influencers
Paid referencing (SEA)
- Google Ads
- Google Display
- Youtube
- Google Shopping
SEO
- Technical audit (Robots.txt, sitemap.xml)
- Content audit (URL, titles, tags, metatags)
- Popularity audit (backlinks)
Website creation
- Turnkey website
- E-commerce
- HTML & CSS audit
Photography services
- Company Pictures
- Product Shooting
- Aerial video clips
Digital transformation support
- Project management consulting
- Management consulting
- Training courses
- Dashboardings
Why should you trust us?
The team members have complementary profiles, which allows us to offer our clients a complete set of digital services to help them in their digital transformations.
We help start-ups in the development of their notoriety on search engines and social networks, as well as companies already advanced in their digital transformation processes, for which a digital strategy consultancy is required.

Our understanding of the sector
As a result, firms want to effectively serve their customers and consumers by trying to bring value to them while best meeting their needs. To get closer to its customers and thus become customer-centric, companies generally use a computer system, also called CRM, which allows them to centralize all this customer data.
However, it is necessary to couple these IT tools with a profound restructuring of firms’ organizational structures. It is in this vision of things that we have built our various services that we offer to our customers.
As a result, we help companies to face the challenges of digital technology through consulting in digital strategy, but also by providing support and assistance in digital transformation.

Targeting the right clients
Les entreprises s’intéressent de plus en plus au trajet utilisateur, car elles veulent influencer les consommateurs au bon endroit, au bon moment avec le bon outil de communication et le bon message.
Pour représenter ce trajet utilisateur, nous avons l’habitude d’utiliser un modèle qui a la forme d’entonnoir et qui est composé de plusieurs phases, à savoir la considération, l’évaluation, l’achat du produit, et la recommandation (ou également appelé le See-think-do-care model ou le AIDAA model en anglais).
Analyze and increase traffic and conversions
Nous sommes conscients que le digital a permis de faciliter la relation entreprise-client grâce à l’essor des réseaux sociaux et des différentes technologies présentes sur le marché actuel. C’est pour cela que nous élaborons en étroite collaboration avec le client, l’entonnoir de conversion afin d’intégrer les moyens de communications les plus adaptés aux besoins de leurs clients respectifs.

Our method
We apply a rigorous approach in order to propose multiple touchpoints in several different communication and media channels while supporting the company in its structural and strategic management.
Audit & UNDERSTANDING OF NEEDS
IMPLEMENTATION OF SOLUTIONS
Monitoring
CONTINUOUS SUPPORT
Our certifications





